Laumeier Sculpture Park
Organization Mission: Engaging the community through art and nature
Organization Overview
Laumeier Sculpture Park is one of the first and largest sculpture parks in the country. Laumeier is an internationally recognized, nonprofit arts organization that is accredited by the American Alliance of Museums and operates in partnership with St. Louis County Parks. Laumeier presents 60 works of large-scale outdoor sculpture in a 105-acre park that is free and open daily. Laumeier serves approximately 300,000 visitors of all ages each year with presentations of art through the sculpture collection, temporary exhibitions, education programs, public events, and more. Laumeier is located in Sunset Hills, MO in St. Louis County.
Position Overview
The Marketing & Communications Manager is a full-time, salaried, exempt position with benefits that include paid time off and health care coverage. This position reports to the Executive Director, works closely with all departments and is considered a member of senior staff. This position supervises the part-time Marketing & Communications Assistant and, occasionally, interns or other temporary staff. This position will act as a staff liaison to a Board of Directors committee.
The Marketing & Communications Manager is responsible for the overall organizational brand, messaging, and “story telling.” This position is tasked with communications and outreach to a wide range of public constituents, including park visitors, donors, members and other stakeholders. Additionally, it is charged with promoting the park, its art collections and programs to new visitors and as-yet untapped audiences. It is also charged with helping to grow exposure, awareness and audiences on local, national and international levels.
The Marketing & Communications Manager oversees the marketing and communication needs for the entire organization, including but not limited to Education, Events & Rentals, Development, Membership, Curatorial, and Visitor Experience.
This position offers room for promotion to a departmental Director level as deemed appropriate by the Executive Director. No relocation assistance is available.
Essential Duties and Responsibilities:
The Marketing & Communications Manager develops and executes all marketing-related functions for the organization, including (but not limited to):
• Marketing strategies for the organization overall, and the individual departments
• Managing paid advertising and unpaid promotions
• Curating and managing all social media campaigns and content
• Monitoring, updating and maintaining website content, hierarchy and design
• Overseeing email newsletters
• Researching marketing trends
• Tracking and reporting results of outreach campaigns
• Managing media and public relations, including maintaining press lists; scheduling media coverage and providing requested assets; writing, editing and circulating press releases
• Managing publications (digital and print)
• Managing of photo/video archives
• Managing and tracking departmental budgets
• Managing all printing needs including bid requests, press checks, and mail house orders
• Monitoring, maintaining and enforcing brand standards internally and externally
• Work with Administration Manager on mailing list segmentation by target audience
• Supervising graphic design services
• Supervising other staff as needed
Qualifications & Skills
• Outstanding oral, written and interpersonal communication skills
• Flexibility and adaptability in a fast-paced work environment.
• Be dependable, organized, detail-oriented, and self-motivated
• Possess solid leadership skills and a strong work ethic
• Consistently demonstrate high work productivity, output and multi-tasking abilities for managing several projects simultaneously, on time and on budget.
Applicants should be proficient in the following programs:
• Microsoft Office Suite of programs (Excel, Outlook, PowerPoint and Word)
• E-marketing services (Constant Contact, MailChimp, MarketVolt, etc.)
• Website content management (Squarespace, WordPress, etc.)
• Social media platforms (Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube and Hootsuite)
• Web and application analytics (Google, Squarespace, Constant Contact, Facebook Ads Manager)
• Adobe Creative Suite (Illustrator, InDesign, Bridge, Lightroom, and Photoshop)
• Basic video editing skills a plus
Education & Experience
· Bachelor’s degree (BA or BS) required, preferably in business, communications, marketing, public relations or a closely related field
· Three-to-five years of paid experience working in a marketing and communications role required
· Experience with project and people management required
· Experience working with/in a nonprofit arts organization preferred
Application Instructions
Interested candidates should email a cover letter and resume to Julia Norton at jnorton@laumeier.org with the subject line “M&CM.” Please do not send additional supporting materials until they are requested. You will receive an acknowledgement of the receipt of your application.
We expect a high volume of applications, so we ask for your understanding and patience. Only applicants who move forward in the process will be contacted. Please do not contact staff members to check on the status of your application, and absolutely no phone calls.
Search timing
Position open until filled. Given the current COVID-19 health crisis, it is expected that all interviews will take place remotely. This position has a targeted start date in late May, with flexibility for adjustment.
Laumeier is an equal opportunity employer, committed to diversity and inclusion. Candidates of diverse backgrounds are strongly encouraged to apply.
